How do I continue to build relationships with Clients?


To help people create Optimal Health in their lives, it’s important to ask questions and continually build relationships with others.

Take a look at this great  video with more information.

Here are some additional tips:

  • Find out something new about the other person in every conversation.What did you learn about them that you didn’t know previously?
  • Fall in love with their story, their success, and what they want on their journey.By doing so, it will naturally lead you to ask more questions, since you’ll be curious to know more about what is going on in their lives.
  • Be more interested in them, and be less “interesting” yourself!Resist the temptation to talk about yourself and be the “interesting” one in the conversation.Instead, dive into them – what is motivating them, what are they looking for, what is important to them?
  • Seek ways to serve them first and bring value into their lives.What can you do today or in your next interaction that demonstrates your willingness to put them first?
  • Constantly use the phrase “tell me more about that…”. People love to talk about themselves, to highlight their victories, to share their lives, etc.When you use the phrase “tell me more about that…” it demonstrates your interest in them and allows them to do what they probably want to do anyway, which is talk about themselves.

During the conversation, use the acronym FORM to help guide you. 

Start with asking questions about F-O-R:

  • F – Family “How is your family?” “What has your family been up to lately?”
  • O – Occupation “How is work going?” “Do you have any interesting projects right now?”
  • R – Recreation “Any big vacation plans?” “What do you like to do for fun?” 

Then, as you continue to foster the relationship and when the time is right, introduce the: 

  • M – Message. You are building a relationship with this person for a reason, what is the message you would like to convey? Could it be something like “Now that you’ve experienced some success, it there anyone that you can think of who you’d like to experience the same success?” Or “You’ve done so well with your health goals and are so personable, I love our conversations! Have you ever considered Coaching yourself?”

Remember, building relationships is about removing the emphasis on yourself and focusing on the other person by asking questions and remaining curious about them. Doing this will help your relationships flourish!

Useful Resources for this Topic

Video Resource

 Advanced Coaching